Manufacturer: Weetabix Ltd
Year: 1975
Original Price: 4 figures given free with each box of Weetabix. 24 figures in set.


There was a time, back in 1974, when I proved that man can live on small oblongs of dried, compressed wheat alone. I had to - I had run out of money buying them and the kitchen was now full of hundreds of packets of the things. All for the sake of getting a full set of the blasted little stand-up cardboard characters. I had so much of the crumbly foodstuff that I had to invent whole new menus in which to use it. Puree of Wheat; Bix a l'ordinaire; Wheat avec rien; La Solo Wheato; and so on. In the end, the strain of collecting the freebies became so great that I resorted to travelling the country - the figures started to fall into a pattern you see, and my local shop seemed to only have a small selection of the characters - to try and obtain the elusive trio. What I didn't know (and didn't find out until long afterwards) was that you could write to Weetabix and ask for a set - and they would send you one! What a swizz!